Contents

Exploration of the Sources of Competitive Advantage: Ups Vs. Fedex 5
Hyungu Kang & Christopher Huh

The Future of Uk-uae Higher Education: Towards a University Social Responsibility (Usr) Model for Transnational Education Partners 20
Mohamed El-ansari

Corporate Social Responsibility (Csr) and Consumer Behaviour in the Agro-food Sector: Its Effects on the Decision-making Process 40
César Sahelices-pinto, Ana Lanero-carrizo & José Luis Vázquez-burguete

Management of Conditionality by Eu  58
Jehona Lushaku Sadriu