A Research on Preference for Mobile Phone: the Taiwanese Case
Tony Hung-yang Lin and Phoebe Wei-yun Chang

Bought It, Used It, Returned It: Refund Policies and Buying Behaviour in Europe and the Far East
Hui-yi Lo

Effects of Customer Complaint Management on Customer Satisfaction: an Example of Hypermarket in Taiwan
Chien-chiang Lin

Toward a New Framework for Collaboration Between Smes and Academic Institutions Based on Porter’s Diamond Theory: an Empirical Study in Taiwan
Tain-fung Wu, Robert T. Y. Wu, Chien-chiang Li, Hsin-jung Tseng and Hsueh-liang

Critical Evaluation of Entry Strategies Theories Associated With Developing Global Business- Take the Hewlett-packard in China as an Example
Chia-hung Wei

The Review of Development of Business Events With Service Quality
Perspective in Taiwan
Pei-ying Wu and Ching-wei Ho

The Key Strategic Suppliers Within Toyota’s Global Supply Chain
Ya-ling Tsai, Jenkins Chen and Yao Jung Yang

The Characteristics of Consumers Using Internet in Korea
Chang-kil Lee